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Topic: American Bankers Association
BLF named finalist in ABA Financial Marketing Awards
September 28, 2009 | 
SAN ANTONIO, Texas — The American Bankers Association (ABA) Marketing Network has recognized BLF Marketing and its client, Planters Bank of Hopkinsville, Ky., as a Finalist in the 2009 Financial Marketing Awards. BLF Marketing was named runner-up in the “Brand Campaign” category for its success in positioning Planters as the “fun bank” without compromising its reputation of strength and stability in its markets.
The ABA Marketing Network formally recognized the nation’s best bank advertising and marketing campaigns during the organization’s annual conference last week in San Antonio. This is the third consecutive year that BLF has been named as a winner or finalist in the awards competition. «Read the rest of this article»
Sections: Business | No Comments
ABA President acknowledges new credit card regulations
December 18, 2008 |
While hailing reform of some of the practices of the credit card companies, and consumer protections incorporated in these reforms, the ABA president hints that these new safeguards may result in some credit restrictions and/or denial, especially to low-end consumers.
In a press release just made available in Washington, D.C., American Bankers Association President/CFO Edward L. Yingling praised “The strong new regulations announced today by the Federal Reserve, the Office of Thrift Supervision and the National Credit Union Administration are unprecedented in their scope and signal the beginning of a new market structure for credit cards.”
The public statement reads:
“In seeking to address concerns expressed by policymakers and consumers, the Fed has severely restricted or prohibited card issuers from engaging in certain practices such as ‘universal default,’ ‘double-cycle billing,’ and raising interest rates on existing balances. The basic principles contained in many legislative proposals are reflected in these regulations. «Read the rest of this article»
Sections: Business, News | No Comments
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