Nashville, TN – The traditional wisdom among Silicon Valley’s youthful technorati is to design for what you know—texting your friends in Europe for free (WhatsApp), renting out your bedroom to make extra cash (Airbnb), finding a romantic partner without leaving your house (Tinder). But a handful of entrepreneurs are now looking beyond the millennial market to reach a new demographic with their own needs — baby boomers.
“You’ve got all these 20-something engineering types who are beginning to realize there are older adults who can make use of these products to promote health and well-being,” said Andrew Scharlach, Professor of Aging at the University of California, Berkeley. “What we are beginning to see is the marriage of product developers with the end users that they previously had not been aware of.”
Tennessee Consumer Affairs gives Tips to help Avoid Fraud Related to “Tap-and-Pay” Mobile Phone Transactions
Nashville, TN – The Tennessee Department of Commerce and Insurance’s (TDCI) Division of Consumer Affairs wants to educate consumers about ways to protect yourself against fraud related to mobile phone payments.
“The increased usage of technology is a double-edged sword,” TDCI Deputy Commissioner Bill Giannini said. “While technology allows greater consumer convenience, it also gives criminals greater opportunity to take advantage of hard-working Tennessee residents. We urge Tennesseans to take precautions to ensure they don’t become victims.”
Online Sites that will save shoppers time, money and aggravation this holiday season; Plus, five new shopping apps worth trying
Yonkers, NY – With the holiday season just around the corner, now’s the time to develop a savings strategy for purchases. The November 2013 issue of ShopSmart, from Consumer Reports, showcases new online sites and apps that make shopping faster, easier, and more fun while saving money, and these services are free! «Read the rest of this article»
Washington, D.C. – As a parent, you have control over the personal information companies collect online from your kids under 13. The Children’s Online Privacy Protection Act gives you tools to do that.
The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule. If a site or service is covered by COPPA, it has to get your consent before collecting personal information from your child and it has to honor your choices about how that information is used. «Read the rest of this article»
Gear to Go Section Recommends More Than 175 Tablets, Smart Phones, Cameras, and More
Yonkers, NY – The trend to mobile electronics hasn’t crested yet; America is on track in 2013 to acquire a new gadget for roughly every man, woman, and child over the age of 12.
A special “Gear to Go” section in the August issue of Consumer Reports outlines some key trends that cut across multiple categories of mobile devices, covers what each means for shoppers and users, and offers Ratings of over 175 CR Recommended models. «Read the rest of this article»
Clarksville, TN – Clarksville Academy has been selected as one of three locations to host the Apple Independent School Leadership and Learning Event. This invitation only event will take place on Wednesday, May 15th from 8:45am-3:00pm in CA’s iMac lab.
Apple has named Clarksville Academy as a Middle Tennessee leader in technology. Only two private schools in the US were chosen to host this event, Clarksville Academy and Preston Christian Academy in Plano, TX. The last of the three events will take place at the Santa Monica Apple Store in Santa Monica, CA. «Read the rest of this article»
7.1 Million Had a Smart Phone that was Destroyed, Lost, or Stolen and Unrecovered; CR’s Mobile Security Investigation Sheds Light on Wireless Threats and Ways to Stay Protected
Yonkers, NY – A smart phone can contain a lot of information that its owner would rather keep private.
But 39 percent of the more than 100 million American adult smart phone owners fail to take even minimal security measures, such as using a screen-lock, backing up data, or installing an app to locate a missing phone or remotely wipe its data, according to Consumer Reports’ Annual State of the Net survey.
At least 7.1 million smart phones were irreparably damaged, lost, or stolen and not recovered last year, Consumer Reports projects. Yet 69 percent of smart phone users hadn’t backed up their data, including photos and contacts. Just 22 percent had installed software that could locate their lost phone. «Read the rest of this article»
Clarksville, TN – For more than a century, quiet students have suffered from a common phobia known as “board shyness.” They keep their eyes down and hope the teacher picks someone else to write on the board at the front of the classroom.
“You want students to come up to the board to work, to become more confident in their knowledge,” Dr. Bob Shelton, Austin Peay State University associate professor of chemistry, said. “Some suffer from board shyness. They’re scared of what they’re about to write. We can overcome that with some of the iPad apps that allow them to work from their seat. Then, through the technology that we have, they can project their answers so that the entire class can see it and learn from it.”
Five free tools for savings on the go
Yonkers, NY – Apps have made it nearly impossible for the savviest of shoppers to miss a deal anytime, anywhere.
The May 2013 issue of ShopSmart magazine, from Consumer Reports, highlights five price-comparison apps that make saving easier and more accessible than ever, and they’re free. «Read the rest of this article»
Many retailers are snooping more than ever
Yonkers, NY – We’re used to being watched when we shop. Cookies track our every move online, and salespeople follow us around high-end stores. But many walk-in retailers are taking spying to a new level.
Video cameras record your every move. Your face and car’s license plate are captured and filed in searchable databases. Hidden cameras classify you by age, sex, and ethnicity, and even detect your body language and mood. Even your bank account records are being pried into. The main goal of these surveillance methods, of course, is to get you to shop more and spend more. «Read the rest of this article»
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