Clarksville, TN – The American Bus Association (ABA) recently announced that the Rivers And Spires Festival, April 16th-18th, 2015, has been designated as one of the Top 100 Events in North America for 2015. This will mark the third time the Festival has received this award.
Inclusion in the Top 100 list, published as a supplement to the September/October issue of Destinations magazine, indicates that Rivers And Spires offers excellent entertainment value to both tour groups and individual travelers from around the world, according to ABA.
What began as a way for motorcoach operators to incorporate new product into their itineraries has grown to one of the most sought-after lists by travel professionals, motorcoach operators and the general public.
“The attractiveness of Rivers And Spires as a don’t-miss entertainment value is only part of why its selection this year is such a distinction for Clarksville-Montgomery County,” said Peter J. Pantuso, CTIS, ABA’s president and CEO.
“The real news here is that Rivers And Spires has been recognized as a potential magnet for tourism dollars, at a time when reenergizing domestic tourism is so important to our spirit and our economy. The honor gives Clarksville-Montgomery County an important boost in visibility among professional tour planners.”
According to studies completed by researchers at Dunham and Associates, one overnight visit by a motorcoach group can leave up to $25,000 in a local destination’s economy. Those dollars are spent on lodging, meals, admissions, fees, shopping, souvenirs, services and local taxes.
“Tour groups spend more and stay longer,” Pantuso said. “That’s why Rivers And Spires is truly a local economic asset. There is no better way to jump-start tourism than to attract motorcoach groups to a great event and convince them to extend their stay.”
ABA’s 2015 Top 100 Events Selection Committee selected Rivers And Spires from hundreds of event nominations submitted by ABA members. Judges considered the event’s broad appeal, its accessibility to motorcoaches and skill at handling large groups, and a variety of other relevant criteria.
The Top 100 Events list is available online at www.buses.org/Top100
About the Rivers and Spires Festival
The 13th annual Rivers and Spires Festival will be held April 16th-18th, 2015 in Historic Downtown Clarksville. This event has five stages of entertainment with over 100 entertainers performing all three days. From children’s activities, arts & crafts, car shows, military exhibits, shopping and so much more, this is truly an event for the whole family. Admission to the Festival is free including all concerts and many games and activities.
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